In a strategic move set to transform the audiovisual landscape of the Gulf Cooperation Council (GCC) region, NMK Electronics, a leading distributor in the Middle East and a Midwich Group company, has announced a partnership with INFiLED, a global leader in high-quality LED display solutions. This collaboration, unveiled at ISE Barcelona 2025, aims to deliver advanced LED display technologies across the GCC, encompassing the United Arab Emirates, Saudi Arabia, Qatar, Kuwait, Oman, and Bahrain.
A Synergistic Alliance
The partnership leverages NMK Electronics' extensive market knowledge and robust local presence with INFiLED's globally recognized expertise in LED innovation. This synergy is poised to benefit system integrators, rental companies, and audiovisual professionals throughout the region. Neil Carroll, Brand Manager at NMK Electronics, expressed enthusiasm about the collaboration, stating, "INFiLED is not only a recognized leader in LED innovation, but they are also highly respected in the rental world, which is another key segment we are actively developing. This collaboration reinforces our commitment to delivering more than just technology; we bring value, service, and industry-leading knowledge to every project."
Diverse Applications Across Multiple Sectors
INFiLED's extensive portfolio spans a wide range of applications, including corporate environments, broadcast studios, live events, and retail installations. Through this partnership, NMK Electronics will provide customers in the GCC with access to INFiLED's latest advancements, ensuring top-tier products and on-ground support. Samer Otaibi, Vice President of Sales at INFiLED Middle East, highlighted the strategic importance of the partnership, stating, "Partnering with NMK Electronics is a natural step for us as we continue to expand our footprint in the GCC. NMK Electronics' dedication to excellence and strong relationships in the AV industry make them the ideal partner to bring our LED solutions to new heights in this region."
Commitment to Transforming Visual Experiences
The alliance between NMK Electronics and INFiLED signifies a commitment to transforming how LED display technology is experienced in the GCC. Attendees at ISE Barcelona 2025 were invited to witness this collaboration firsthand and explore the possibilities it brings to the industry. This partnership is expected to set new benchmarks in visual excellence, offering innovative solutions tailored to the diverse needs of the GCC market.
About NMK Electronics
With over three decades of experience, NMK Electronics has established itself as a leading distributor of professional audiovisual products in the Middle East, with offices in Dubai, Sharjah, Riyadh, and Doha. The company is trusted by leading consultants, system integrators, and end-users, supporting top-tier clients on prominent local projects across the GCC.
About INFiLED
INFiLED is a leading high-tech enterprise specializing in developing and manufacturing large LED displays. With installations in over 87 countries and over 200 patents, INFiLED has become a top brand in LED screen manufacturing, offering high-end LED display solutions for building immersive and realistic content and enhancing the visual experience of customers.
This partnership marks a significant milestone in the advancement of LED display technologies in the GCC, promising to deliver unparalleled visual experiences across various sectors.