Emirates Launches 'Spring in Dubai' Campaign to Attract Global Tourists

Emirates Launches 'Spring in Dubai' Campaign to Attract Global Tourists

Dubai’s flagship airline, Emirates, has launched a new promotional campaign, 'Spring in Dubai', aimed at attracting global travelers to experience the city's vibrant offerings during the spring season. The campaign showcases Dubai’s world-class hospitality, entertainment, and leisure attractions, making it an ideal destination for springtime getaways.

A Season of Experiences

Running throughout March 2025, the campaign highlights a curated selection of top experiences for visitors, including:

  • Luxury Resorts & Hotels: Exclusive deals on premium accommodations at some of Dubai’s most iconic hotels and resorts.

  • Culinary Delights: Access to Dubai’s world-renowned dining scene, featuring gourmet restaurants, street food markets, and themed culinary festivals.

  • Shopping & Retail Therapy: Special discounts and promotions across major malls, designer boutiques, and traditional souks.

  • Adventure & Outdoor Activities: Desert safaris, yacht cruises, skydiving, and exclusive excursions to Dubai’s top adventure parks.

  • Cultural Attractions: Guided tours of Dubai’s historic sites, museums, and vibrant arts districts.

Exclusive Travel Packages

Emirates is offering special flight and hotel packages for travelers looking to visit Dubai in March. These packages include:

  • Discounted airfares for international travelers.

  • Free or discounted stays at partner hotels.

  • Complimentary city tours for first-time visitors.

  • Exclusive access to events such as concerts, sporting events, and cultural festivals.

Boosting Dubai’s Tourism Sector

Dubai’s tourism industry has been experiencing rapid growth, with over 18.72 million international visitors recorded in 2024. The 'Spring in Dubai' campaign aligns with the city’s strategy to maintain its position as a top global destination by offering diverse attractions and seasonal promotions.

How to Book

Travelers can book their Spring in Dubai experiences via the Emirates website, mobile app, and partnered travel agencies. The campaign encourages early bookings to take advantage of limited-time offers and special perks.

With breathtaking landscapes, luxurious accommodations, thrilling adventures, and an endless selection of entertainment, Dubai is set to be the ultimate spring destination in 2025.